Art Direction
Brand Identity
Advenir - a modern and dynamic Brand Identity for a professional image
Art Direction
& Design
Advenir's visual identity powerfully conveys its core values: training, transmission, and success. Its clean, modern design was created for seamless and immediate application across all media, ensuring optimal visual consistency.
The logo embodies this vision by highlighting the idea of progress and the future. Composed of a graphic play around the double "A," it incorporates counter-forms in the shape of arrows, symbolizing both exchange and human transmission. An impactful identity, designed to reflect Advenir's expertise and mission with clarity and professionalism.
Result & impact
Thanks to this strong and consistent visual identity, Advenir is asserting its presence in its market with a professional and reassuring image. This structured design reinforces the perception of their expertise and facilitates communication with their target audience. By conveying an image of quality, it establishes a climate of trust that is essential in a sector where clarity and credibility are paramount.
Creation of a logo consisting of a logotype (typography) and monogram ↘︎
Creation of a professional and dynamic color palette ↘︎
Creation of stationery/printed materials ↘︎
Creation of presentation 'slides' for training modules ↘︎
badges↘︎ design creation